XBOX
Evergreen & Promotional Social
IDEA: Could it really be as simple as, “connect with Xbox fans in a relatable way?” Duh.
RESULTS: Hundreds-of-thousands of engagements across all social platforms (Twitter, Instagram, TikTok, and YouTube) for both evergreen content and title- & platform-specific content.
AWARDS: Webby Awards, Finalist: Television & Film
VIDEO (GAME) CONTENT
I know asking you, my dear reader, to watch a bunch of video content at the top of my page is a big ask… but when one video ends, just open up another one! It’s called bingeviewing. Go ahead! I support you.
ELITE RED VS. BLUE
I created the original concept and wrote the script for this ultimate P1 / P2 showdown…
…and I expanded on these YouTube series with original scripts to promote specific games.
XBOX TRAVELS
XBOX READS
CHOOSE YOUR FIGHTER
I worked with the team to help launch exclusive special-edition controllers that are just… *grabby hands*. My role included theme conception, creative direction, and social strategizing alongside writing scripts for video direction and, of course, post copy.
XBOX x OPI — SUNKISSED VIBES
VELOCITY GREEN
I even had my own “silence, brand!” moment on r/FellowKids, which would be embarrassing and probably not worth including here if all the comments weren’t in my defense.
STELLAR SHIFT
ACHIEVEMENT(S) UNLOCKED !
A carefully curated selection of some of my greatest hits, on both the idea and copy fronts.
TITLES
EVERGREEN
PLATFORM
CD: Drew Shafer, Erik Schmitt
ACD: John Searcy, Gary Seastrom
COPY: George Comatas
ART / MOTION: Jacob Hylton, Vu Nguyen